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House of Danielle
About the label

The designer behind every gown

An independent Melbourne label of gowns and cocktail dresses for engagements, formals, galas and bridal events.

Danielle at work on the sewing machine in her studio
The story

Every piece starts with Danielle

House of Danielle is an independent Melbourne label of evening gowns and cocktail dresses. The designs draw on vintage couture, and most are built on a structured corset, finished for modern occasions.

Danielle has more than 10 years of experience in fashion design and styling, including work behind the scenes on five fashion shows. She designs every piece in the collection and works with each client herself, from the first enquiry to the try-on.

That's why every enquiry comes straight to her. The person you speak to designed the dress, knows how it's cut and where it can be adjusted, and can tell you which size will suit you.

The design

What goes into every piece

  • A shaped bodice

    Most designs are built on a structured corset that shapes the waist and holds its line through the night.

  • Made in Melbourne

    Every piece is designed by Danielle and made locally in Melbourne, not mass produced overseas.

  • Any size, made to measure

    Every design can also be made to your measurements, for a fit no standard size can match.

Working with Danielle

A more personal way to find your dress

  • You deal with Danielle

    Every enquiry goes straight to her, from the first question to the try-on.

  • Try it on first, free

    Try your dress and size in St Kilda East before you book, so there are no surprises on the day.

  • Clear availability

    Your date and size are confirmed personally within one business day.

  • Custom designs

    If nothing in the collection is right, Danielle can design a one-off piece around your idea.

Have a date in mind?

Tell Danielle about your event and she'll reply within one business day with availability and a time to try it on.